Mitsui Chemicals Debuts its New Material Oriented Laboratory, MOLp™, at the Interior Lifestyle Tokyo Exhibition
Mitsui Chemicals, Inc. (Tokyo: 4183; President & CEO: Tsutomu Tannowa) will introduce its new cross-organizational open laboratory project, “Mitsui Chemicals Material Oriented Laboratory” (MOLp™), at the Interior Lifestyle Tokyo exhibition which will be held from June 1st through the 3rd at Tokyo Big Site.
MOLp™ is an open laboratory project by the Mitsui Chemicals Group aiming to discover the functional value and hidden enchantment of material and technology, which the Group has cultivated and passed down for over a century, by making full use of multiple senses and sharing these fascinating innovative ideas and new solutions with society.
For this ongoing project, Mitsui Chemicals collaborates with Manabu Tago of MTDO, Inc. Under the concept “Fusion of Intuition and Science”, a new “Chemi-story”, which proposes a new relationship between the five senses and materials, will unfold.
At the exhibition, visitors will be invited to indulge their senses by “hearing”, “feeling”, and “seeing” the attractive potential of materials used in nonconventional and surprising works. MOLpTM also tries to express characteristics of materials in Japan-specific “onomatopoeia”.
MOLp™ will share the rediscovered values and enchantment of materials and technology with people around the world.
Outline of Exhibition
- Exhibition: Interior Lifestyle TOKYO
- Date: June 1 - 3, 2016
- Venue: Tokyo Big Site
About MOLp™ - Mitsui Chemicals Material Oriented Laboratory -
MOLP™ is an open laboratory project by the Mitsui Chemicals Group which aims to discover the hidden enchantment and functional value of materials by making full use of multiple senses. MOLp™ invites you to share our innovative ideas and solutions.
The laboratory’s name comes from “mole” (abbreviated “mol”), a standard scientific unit for the amount of substance. By combining it with the concept of atomic weight, mol translates in to a visual “mass”. Similarly, by combining materials with new concepts, MOLp™ translates it in to something visually enchanting.
The “p” in MOLp™, represents project, product, philosophy, and person and hints at the possibilities being created through this activity.
MOLp™ will continue to pursue the infinite possibilities of materials through open innovation and co-creation under the project’s concept.
Creative Partner：Manabu Tago (MTDO inc.)
Japanese chemical companies, like Mitsui Chemicals, have histories that span over a century. They own a significant share of the commercial material that is widely used around the world. Yet, this fact is not widely known. Researchers need to be more proactive in increasing possibilities to realize their full potential and make breakthroughs to higher dimensions.
That is the aim of MOLp™.
When considering design from the aspect of “lifestyle”, I always wanted to approach it from the standpoint of “material”. I am confident that creative development not relying on market trends will lead the way to new discoveries that will change the future.
President, Art Director and Designer, MTDO
Manabu Tago is currently involved in providing comprehensive design from conception to manufacture in a diverse range of industries as well as creating new values for society. Also teachs as specially appointed professor at the Graduate School of System Design and Management, Keio University and Tokyo Zokei University.